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relaxing digital

Relaxing Digital Website Launched

Company News - May 13, 2019

In conjunction with Endel – the unrivaled, cross-platform audio ecosystem and iOS app that creates personalized, adaptive sound environments that

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3 Ways to Increase Facebook Page Post Views

Facebook Strategy - October 1, 2015

Having trouble getting fan eyeballs on your brand’s Facebook Page posts? You’ve spent time and energy crafting the perfect updates,

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Using Facebook to Engage, Educate Consumers 101

Facebook Strategy - September 24, 2015

Facebook is an outstanding platform when it comes to building awareness around a specific product, promoting unique product attributes, differentiating the product from

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Sharpen Your Email Marketing Efforts With This Simple Checklist

email marketing - September 17, 2015

First, take quick cruise around your personal inbox and check out recent communications from your favorite brands. You have most likely

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For the Love of GIF (Not talking PB&J Over Here.)

Marketing Strategy - April 15, 2015

Happy 28th year of virtual life, GIF! Just FYI, GIF was intended to be pronounced as “Jif” with a soft “G” sound.

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The Real Power of Nostalgia in Marketing

Marketing Strategy - April 9, 2015

We’ve all been slapped in the face with the power of nostalgia at the most random moments. It’s a warm

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Considering Rebranding? Look Before You Leap!

Rebranding - March 26, 2015

Starting with a clean slate— brand new name, slick logo design, and super fresh website? That’s awesome, but make sure your

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A Guide to Colorful Idioms and Regional Colloquialisms

Creative Communication, Copywriting - March 16, 2015

What is an idiom exactly? An idiom is a phrase or a fixed expression that has a figurative (or sometimes literal)

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social media advertising

Social Media Advertising Tips: Facebook & Twitter

Social Media Advertising - March 11, 2015

In all likelihood Facebook and Twitter make up a big part of your brand’s marketing mix and social media advertising

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Brand Name Pronunciation

Common Brand Name Pronunciation Mistakes to Never Make Again

Brand Names - March 5, 2015

Finding out that you’re pronouncing something completely wrong seems to occur during the worst possible moments… during a presentation, business

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google analytics

Wrapping Your Mind Around Google Analytics 101

Google Analytics - February 26, 2015

Google Analytics is a free method to help you ‘listen in’ on your website. The tool automatically collects data so you

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Top-Notch Free & Low-Cost Stock Photo Sources

Marketing Resources - February 16, 2015

As discussed previously, selecting engaging and wallet-friendly stock photos can be quite the task. To save you time and frustration,

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Keep Negative Feedback from Bursting Your Brand’s Bubble with These 5 Best Practices

Community Management - February 11, 2015

Yes, the internet and social media are a hot bed for positive and negative interactions. Sadly, the anonymity offered by modern

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How to Boost “Shares” on Facebook

Facebook Strategy - February 4, 2015

Facebook probably makes up a huge hunk of your social media marketing efforts. Your team spends a lot of time

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facebook algorithm

Tips to Rising Above the Latest Facebook Algorithm Changes

Facebook Algorithm - January 29, 2015

As small business owners and marketers know, reaching fans via Facebook Pages has become even more complex. As this Facebook blog

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brand voice

Simple Steps to Uncovering Your “Brand Voice” & “Social Media Voice”

Brand Voice - January 20, 2015

Brands devote a ton of resources to developing a consistent image and appropriate brand voice to match. A brand voice

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On Fleek or Too Thirsty?: Brands Adopt Slang with Varying Degrees of Success

Social Media Today - January 14, 2015

#bae #fleek #basic #thirsty If you need to look up these terms on Urban Dictionary, you should not be using

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Content Marketing 101: Reduce, Recycle, Reuse!

Content Marketing Strategy - January 6, 2015

Each time you put on your “writing hat” doesn’t mean you have to crank out perfectly crafted original content each

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The ‘Naughty List’: Biggest Social Media Blunders of 2014

Social Media Mishaps - December 16, 2014

As 2014 comes to a close, let’s reflect on some real life cautionary tales from the social media realm.  

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Stock Photos: The Good, The Bad, & The Comfortably Average

Stock Photo Sourcing - December 8, 2014

Stock photos. If you blog, are active on social media…. or basically just exist in marketing, you need them. How

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