Facebook launches the “Dynamic Ads For Real Estate” advertising feature to challenge Zillow for supremacy in real estate marketing. The product is designed to work through the integration of a real estate brokerages existing website listing data and the Facebook ad platform. Retargeting, or
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Three media agencies modeled the cost of using Facebook to reach voters in Wisconsin and Michigan with the intention of swaying their vote. The estimates range from as little as $50,000 for issue-focused ads to over $283,000 depending on a number of factors including
Facebook has handed over to special counsel Robert Mueller detailed records about the Russian ad purchases on its platform that go beyond what it shared with Congress, according to people familiar with the matter.
The mad men and women of the ad industry have plenty of reasons to toss and turn at night. Money is increasingly trickling from television commercials to digital media — a market that Facebook and Google currently have in a duopolistic chokehold. Inter-agency competition is at a fever
Former Porch COO Asha Sharma. Asha Sharma, who served as the COO of home services startup Porch since its inception, is leaving the company for a new position at Facebook, GeekWire has learned. Fittingly, Sharma shared the news on her personal Facebook profile, where she said she will be working on
An official for Facebook told TechCrunch that the company is “continuing to cooperate with the relevant U.S. authorities,” as investigations into the Russian hack of last year’s presidential election continue to expand. In the latest development, authorities are now investigating how agents
Facebook's Craigslist-like marketplace section is getting a boost from Ebay. The social network said Tuesday that it will begin offering a selection of sales promotions from the e-commerce site's "Daily Deals" program on the mobile version of Marketplace, TechCrunch first reported. SEE ALSO:
WASHINGTON (Reuters) - Facebook Inc Chief Operating Officer Sheryl Sandberg said on Thursday the company was fully committed to helping U.S. congressional investigators publicly release Russia-backed political ads that ran during the 2016 U.S. election.
NBCUniversal will start selling ads in the majority of its top shows using 'programmatic' software. The media company sees this adoption as a way to directly take on Facebook and other social nets. Target has signed on as the first advertiser planning to use its data to buy automated, targeted