Facebook Marketing News
Worried you’re paying too much for Facebook ads? Wondering how to lower your Facebook advertising costs? In this article, you’ll discover four tips to help you spend less on Facebook ads. How Does Facebook Charge for Ads? When you set up a Facebook campaign, you have two choices of how you’re
Facebook is rolling out a simpler interface for its Ads Manager tools for advertisers, and an update to its Business Manager tools is up next. The social network said in a blog post that more updates will come to both tools throughout the year. The new Ads Manager interface, which began rolling out
Take your Facebook Retail Ads to the next level by understanding these three technical aspects to campaign management. Read more at PPCHero.com
We Are The 52% has spent more on Facebook ads recently than the Labour Party, while saying almost nothing about its origins or donors. MPs say it’s another example of why the social media giant's transparency measures don't work. View Entire Post ›
Facebook's ad targeting systems automatically skew the delivery of ads based on gender, race and other characteristics, even when advertisers specify that they'd like their ads to run in front of a broad audience, a new study concluded. Researchers from Northeastern University, the University of
Facebook's algorithms may deliver advertisements to users based on gender and race stereotypes, according to a new study published W...