USA TODAY found dozens of Facebook ads celebrating Hispanic Heritage Month or mentioning the word Mexican that were removed for being political in error.
Facebook Marketing News
Social media giant Facebook continues to censor the pro-life viewpoint, this time taking down posts and ads from the pro-lie group Choice42. That’s the Canadian organization responsible for the viral video “Magical Birth Canal” that poked fun at the common pro-abortion argument that human
A group of small advertisers dubbed LLE One have filed a complaint against Facebook alleging that the company knew about a video measurement mistake a year before reporting it to advertisers. The lawsuit claims that Facebook inflated a metric measuring time spent by 150% to 900% in 2016, up from
In May, Facebook began requiring political ads in the US to disclose who paid for them and those purchasing political ads to verify their identities. Both moves were meant to address some of the issues highlighted by the 2016 presidential election, d...
Over just two weeks in September, a limited-liability company calling itself “News for Democracy” spent almost $400,000 on more than 16 million impressions for a network of 14 Facebook pages that hadn’t existed until August. This represented the second-largest political ad buy on Facebook for
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Facebook fights low quality ads, Pinterest updates Ads Manager, Twilio acquires SendGrid appeared first on Marketing Land. Please visit Marketing
Facebook has been going full tilt since March to convince advertisers and consumers alike that it’s a safe platform on which to spend money and time. On Wednesday, for example, Facebook said it’s further reducing the distribution of low-quality, spammy ads within its auction. Advertisers with
The company says any ads containing engagement bait, sensationalized language or headlines that withhold information will be penalized. The post Facebook cracking down on ads with clickbait headlines, sensationalized language appeared first on Marketing Land. Please visit Marketing Land for the
Facebook revealed Wednesday that it is expanding its efforts to reduce the visibility of low-quality ads on its platform. The social network said it is going after ads that violate its restrictions on low-quality or disruptive content, which typically include: Engagement bait, defined as ads with
Following multiple security incidents it was involved in, now Facebook has to deal with yet another problem: an amendment filed to a 2015 lawsuit saying that Menlo Park knew about their video-ad metrics misreporting problem for more than a year. Facebook's initial disclosure from 2016 of the