I started content marketing in the early days. So early that when I first met the WordPress founder, he had just raised $1.1 million for WordPress. Fast forward to today and WordPress is worth over a billion dollars. Similarly, when I first started with content marketing, there were less than 30
Content marketing is overwhelming: There’s a ton of content to create and amplify, a lot of trends to keep in mind and a lot of tools to try. Content marketing is one of the fastest moving industries. These days a digital marketer has to balance social, content, email, and other inbound
Dive into essential content marketing skills with the Complete Content Marketing Master Class Course.
Two things we love at Brafton? Marketing and podcasts. Put those together, and you have a whole bunch of happy marketers.
Each year, marketing trends lists tout the ongoing trend of content marketing. It can be written content, visual content, or video content. But, it’s all about providing the audience with the most relevant, valuable content for them. Besides winning and keeping customers, however, there are
Most B2C marketers are seeing improved results from content marketing and plan to increase their spending on it in the year ahead, according to annual research from MarketingProfs and Content Marketing Institute. Read the full article at MarketingProfs
Content marketing has arguably become the biggest buzzword in the marketing industry today. It seems like you can’t have a conversation with a business owner who has an online presence without the term being brought up. Every online “expert” claims to hold the secret to content marketing. But
Your business needs a content marketing strategy. This holds true if you don’t create any online content. Or if your content is not getting the results you hoped for. So here are some tips from members of the online small business community for creating a strategy that actually works for your
What is Social Rank?
SocialRank is a proprietary algorithm built on top of the our content platform that gives a holistic view of all social engagement (such as likes, comments, and shares) for published content across the web.