Top Content Marketing News
17 Charts That Show Where Content Marketing is Heading
I started content marketing in the early days. So early that when I first met the WordPress founder, he had just raised $1.1 million for WordPress. Fast forward to today and WordPress is worth over a billion dollars. Similarly, when I first started with content marketing, there were less than 30
How to Create a Content Marketing Plan Using LinkedIn
Do you need to improve your LinkedIn marketing? Wondering which content types will perform best for you? In this article, you’ll find a step-by-step process to help you create a LinkedIn content marketing plan. Why Content Marketing on LinkedIn Deserves a Second Look LinkedIn is a thriving
9 Tools for More Effective Content Marketing Campaigns in 2019
Content marketing is overwhelming: There’s a ton of content to create and amplify, a lot of trends to keep in mind and a lot of tools to try. Content marketing is one of the fastest moving industries. These days a digital marketer has to balance social, content, email, and other inbound
Why Content Marketing Works for Me and Not You
It’s funny, when I meet people who are leveraging content marketing, they always tell me one of two things… Either they can’t figure out how to generate traffic (no matter how many blog posts they publish)… OR They’ve figured out how to generate more traffic, but the traffic hasn’t
Here’s why you should start thinking of content marketing as an SEO strategy
SEO (Search Engine Optimization) is a busy and dynamic market. As search engines regularly change their algorithms to take new factors into account when calculating a website’s rank, positioning sites is becoming more challenging. Today, SEO is no longer about low-quality content spiked
Working around Google Analytics to improve your content marketing
The way Google Analytics reports bounce rate and time on page leave a lot to be desired. Contributor Marcus Miller outlines two easy ways to get better data on single-page visits so marketers understand how users engage with their content. Please visit Search Engine Land for the full article.
How to Turn SEO Strategy into Action with Content Marketing
Know what happened on September 4, 1998? It was the day Google was born. Legend has it that one of the earliest searches typed in Google was for the name “Gerhard Casper.” Previous searches of this name on AltaVista, the premier search engine before Google returned web pages for Casper the
How Small Businesses Can Tap Into The Content Marketing Gold Mine
One major roadblock for new business owners and entrepreneurs is learning how to implement a successful content marketing strategy.
64 Statistics That Will Guide Your Content Marketing [Infographic]
A smart content plan can make your content marketing efforts more effective. But how do you know what content to focus on? This infographic shares stats about content marketing that can help you determine what's going to actually work for you. Read the full article at MarketingProfs
What is Social Rank?
SocialRank is a proprietary algorithm built on top of the our content platform that gives a holistic view of all social engagement (such as likes, comments, and shares) for published content across the web.