A smart content marketing strategy involves leveraging the many different mediums at your disposal.
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MINNEAPOLIS, Dec. 12, 2017 /PRNewswire/ -- MSP-C, a Minneapolis-based content marketing agency, recently announced that Erin Madsen has been named Vice President of Content. She will lead a team of more than 40 full-time editors and art directors for clients such as Delta Air Lines,...
If you want to up your content marketing game, you need to think about search engine optimization. Columnist Rachel Lindteigen discusses SEO best practices for content marketers. Please visit Marketing Land for the full article.
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OneSpot reviewed the latest research around content marketing, and the findings suggest personalization is no longer just a strategy for content marketers—it’s an imperative.
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If content is king, marketers are making sure it stays on the throne. A recent report by Content Marketing Institute and MarketingProfs surveyed more than 2,000 communicators around the world in a range of industries and organizations to reveal how they’re using content marketing—and what
We live in an age of “Big Data“..which means there is more data than ever before. In one day we create 1.5 billion pieces of content, 140 million tweets and 2 million videos. Trying to make sense of the mountains and oceans of data that are now part of our knowledge world due to computers,
Your content should make buyers begin to envision themselves using your product or service.