The collective knowledge about content marketing has reached a critical mass. Here’s how to stay competitive.
Top Content Marketing News
This week’s content marketing roundup is a vibrant assortment of updates. We’ve got social media as a news source, metrics that no longer matter for Google, content promotion tools and unorthodox out-of-office emails.
Per the change, brands can expect more visibility into various stats like monthly views, followers, impressions, click-throughs and "saves."
Shoppers aged 54 to 72 represent a significant portion of the total U.S. consumer market. And they have the financial wherewithal to among the top customers of an ecommerce company. ... The post Content Marketing for Baby Boomers appeared first on Practical Ecommerce.
Scared. Afraid. Anxious. Excited. Inspired… Emotions are an integral part of our everyday life. So if you have chosen the work as a content marketer you need to know how to discover these emotions, and uncover their raw ingredients. Embrace them, dig deeper and offer a way out the other
Pinfluencers? Pinterest opened up its content marketing API (application-programming interface) to third-party influencer marketing platforms earlier this week in the hopes of carving out a spot for itself in a sector that has been dominated by Instagram, and the new insights that will be available
Learn how to set up your content marketing funnel to generate leads, assist your sales team and achieve your commercial goals. It’s easier than you think.
San Antonio—Software-as-a-service business Filestack is acquiring one of its customers, Tint, which makes software that aggregates social media posts and other online content for large corporations and organizations to use in marketing.Tint is based in San Francisco, and has an application
Emerging out of the wealth of creativity surrounding the content marketing industry, new and engaging technologies are being harnessed more and more frequently to give brands an edge.But how can you and your company technology-based content effectively, and more importantly, why should
At KoMarketing, we work with a variety of clients that offer products and services spanning the B2B spectrum. For this reason, it’s important for us to understand the best ways to reach their key audiences and on what channels and platforms to do so. With the digital age continuing to boom, it