This week’s edition of the CM Weekly has all the fixin’s: content marketing tools, holiday-focused SEO updates, step-by-step guides to writing how-to content and even a special hotel-based search update.
Top Content Marketing News
Follow these trends and get ready to take your content and your business to the next level in 2019.
As marketers in the manufacturing industry turn to content marketing to achieve their key objectives, new research suggests that they are finding more success with this tactic. The Content Marketing Institute, along with MarketingProfs and IEEE GlobalSpec, recently published the “Manufacturing
Aside from personas, user journey maps are some of the most powerful marketing tools at your disposal. Here, we’ll talk about how to create a map and tie it to your content strategy.
Luckily for patients navigating everything from a baby’s first ear infection to chronic and terminal illnesses, healthcare content marketing is stepping up its game.