Yes, the date that causes food-drunk people to rush towards areas of commerce at alarming rates is almost upon us. If
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Native Ads & The Art of Storytelling
Native advertising is giving brands new and exciting opportunities to really engage with their desired audience. Through native ads, brands can communicate relevant content,
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Measuring Native Advertising Performance 101
Native advertising is one of the fastest growing, most promising new methods of online marketing. Due to its newness, many
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How To Measure Native Advertising Performance
Native advertising is one of the fastest growing, most promising new methods of online marketing, but many brands are still trying to figure out the best way to measure its performance.
Does native advertising really work? How do we know what metrics to use?
Halloween Marketing: 6 Brands That ‘Killed’ It
Happy Halloween! In celebration of this festive occasion, let’s highlight a few brands that have done a really excellent job
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Content Creation & Incorporating the “Weird”
Step away from the data crunching, target audience precise interest lists, and performance reports for a minute. Let’s appeal to
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The Other Side of Content Creation: Taming Trolls, Keeping the Peace & Maintaining Control
As a marketer, stellar content creation is a major priority and you carefully strategize every tiny detail with stunning precision. You feel
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“Blog” is a Choice Four-Letter Word for Some, It Shouldn’t Be
Blogging. Some brands really excel at maintaining a really well thought-out and informative array of blog content, while others fail
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MobSoc Media Launches TechFancast, the “Tech Newsroom of the Future:” a Sector-Specific Tech News Aggregator Covering Over 50 Technology Sectors
SAN FRANCISCO, CA–(Marketwired – Sep 24, 2014) – Today, MobSoc Media announced the launch of TechFancast, a new technology news aggregation site that serves as a model for the tech industry newsroom of the future — by displaying the most engaging and highest ranking tech news stories according to the current moment of the social web. TechFancast uses proprietary technology to analyze, sort and rank the biggest stories and trends for over 50 technology sectors. Unlike other search engines and aggregator sites that require users to manually sift through the results, TechFancast auto-identifies the most engaging content based on the measurable “earned media” reader engagement with articles.
Join the “Mobile First” Revolution!
Smartphones and mobile devices are most people’s go-to and preferred method of accessing the web. Due to society’s shifting
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MobSoc Media Launches SF Giants Fancast as One Stop Site for Giants Fans
MobSoc Media have announced that they are launching a new way for San Francisco Giants fans to receive news and updates about their favorite team. The SF Giants Fancast will aim to be the new one stop destination website for fans to receive the latest news around the web about the Giants from a franchise perspective on down to specific news about each player.
MobSoc Media Launches “SF Giants Fancast” to Follow the Giants’ Push Into the MLB Postseason
With the San Francisco Giants playoff-hungry for the postseason, now more than ever, Giants fans are laser focused on baseball news and timely updates. To satisfy this demand, MobSoc Media today announced the first-ever launch of SF Giants Fancast, the sports newsroom of the future and digital community news site for Giants Fans that collects and sorts the latest up-to-the-minute news about the Giants from around the web, where they can quickly find the most engaging content.
Effectively Navigating Facebook’s Social Graph
Ahoy! Just when you thought you properly charted your content marketing course, Facebook rises up like the mythical Kraken and
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Going Dark: Handling Social Media on Sensitive Dates
As you know, today marks the 13th anniversary of the September 11th tragedy. On days like today, it’s really
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MobSoc Media, Enabling Brands to Reach Their Target Audiences on Mobile and Social Platforms
Steve Wick the Founder & President of MobSoc Media that enables brands to precisely target the most relevant audiences on mobile and social platforms joins Enterprise Radio.
Listen to interview with host Eric Dye & guest Steve Wick discuss the following:
– What does MobSoc Media do?
– How does native advertising and content marketing benefit entrepreneurs and businesses?
– What steps are involved for a business to get started with native advertising/content marketing?
– What results can businesses expect to see from native advertising approaches?
What Facebook’s Evolving Social Graph Means for Content Marketers
As Facebook’s concept of the “social graph” continues to evolve, it presents new opportunities for content marketing on Facebook.
Content Marketing Feels A Lot Like Dating
There are a lot of fish in the sea. That bit of wisdom can be applied to both content marketing
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Emotional Intelligence, Marketing, & YOU
Emotional Intelligence (EQ) is defined as the the capacity to perceive, regulate, and express one’s emotions. It’s also the ability
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Facebook & Native Advertising: It’s “Peanut Butter Jelly Time”
Facebook and native advertising go together like peanut butter and jelly. One without the other makes for a lost opportunity
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Native Advertising: What It Is And What It Looks Like
Native advertising remains a confusing term for many marketers, making it more of a buzzword than an actual marketing tactic. According to Copyblogger, 49 percent of brands and advertisers don’t know or understand what native advertising is.
But as this marketing trend picks up momentum, you should be in the loop on how it works and what it may mean for the future of advertising. We’re here to help clear the air, and to start, we’ll define the term, show you examples of seamless native advertising and explain why each example works.
What is Social Rank?
SocialRank is a proprietary algorithm built on top of the our content platform that gives a holistic view of all social engagement (such as likes, comments, and shares) for published content across the web.