VISIT PHILADELPHIA® shared how they are staying culturally relevant through content marketing and shared three examples of how their market research helped successfully target and engage specific audiences.
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Whether you need help researching keywords, scheduling blog posts or analyzing traffic, there's a tool out there to help.
The world of digital marketing is rapidly changing. If you’re a performance marketer, you may sometimes feel as if you’re drowning in an alphabet soup of buzzwords, marketing speak, and confusing acronyms. If you’ve ever tripped your tongue on the differences between content marketing and
Content marketing requires a certain set of tools. Here are our top picks for supporting your content marketing strategy.
Use the right content marketing metrics that truly matter to your business. Download SEJ's guide on content marketing KPIs.The post Your Guide to Picking the Right Content Marketing KPIs [EBOOK] by @lorenbaker appeared first on Search Engine Journal.
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T-minus 13 days until the summer solstice; commencing the Content Marketing Weekly now.
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Content marketing can attract customers, build brand loyalty, and create overall engagement. But how do marketers know if their content — blog articles, videos, social posts — archives those goals? ... The post Tips to Track Content Marketing Performance appeared first on Practical
Marketing professionals are struggling to convince decision makers about the worth of content marketing, according the state of content marketing survey released by Zazzle Media. The survey, which reached out to a pool of marketing professionals, showed that many did not value content marketing due