This week we avoid talking about Becca Kufrin’s pick, but we do get into changes with Google Ads, when to write meta descriptions and more.
Top Content Marketing News
Know what happened on September 4, 1998? It was the day Google was born. Legend has it that one of the earliest searches typed in Google was for the name “Gerhard Casper.” Previous searches of this name on AltaVista, the premier search engine before Google returned web pages for Casper the
Overlapping goals and skill sets can lead to miscommunication and tension between the two evolving industries.
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Tune in as industry veterans Jeff Baker and Francis Ma discuss everything under the sun, but mostly content marketing.
Patient-Focused Content Marketing for Every Stage of the Conversion Funnel Content, content, content—these days, you can’t click three times without running into an article or ten about the importance of quality online content for brands in every industry, including healthcare. But under great
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According to the 2018 B2B Content Marketing Benchmarks, Budgets, and Trends in North America, 53 percent of respondents said a small or one-person marketing team serves the whole organization. Often, that’s not enough and that’s why 56 percent of them outsource one or more content marketing
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Yotpo, a New York based marketing platform for retailers that collects and analyzes user created content is buying Swell Rewards, a digital platform that lets retailers offer customers rewards and loyalty programs