Boys need us to help free them the tyranny of gender norms, too

  • Quartz
  • |
  • June 17, 2010

When we talk about gender rights or gender equality, we invariably focus on girls and women. And that makes sense. It’s the female sex that for too long had been held back, denied even the most basic rights and opportunities, and constricted within a far smaller sphere than historically has been

46 ?


Good Campaign of the Week: Keep Going #LikeAGirl

  • Branding Magazine
  • |
  • November 17, 2009

Always have proven once again that they are part of a unique collection of brands that care about young girls as well as selling products with their latest “#LikeAGirl” campaign. The multi-award-winning, original campaign came out three years ago, and it could have been enough to cement the

25 ?


Always® Joins Forces with Target to Empower Girls Nationwide

  • Business Wire: Health News
  • |
  • January 1, 1970

CINCINNATI--(BUSINESS WIRE)--Based on the insight from the Always #LikeAGirl campaign that half of girls lose confidence at puberty1, Always is partnering with retailers to encourage girls to pursue their goals and build their confidence. As part of this work, Always and Target are pleased to

4 ?