The scam uses "crowdfunded products" to attract new users to spend money. The users will then get ghosted or sent a fake product after paying. Read more...More about Tech, Facebook, Mashable Video, Ad Scams, and Shopping Scams
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The majority of Facebook advertisements spreading misinformation about vaccines were funded by two anti-vaccine groups, including one led by high-profile activist Robert F. Kennedy Jr., according to a study published this week. Read More
Tech giants Amazon, Google and Facebook are facing increasing scrutiny from Congress over their online dominance and potential to threaten the thousands of small businesses that compete with them.
A new study has found that 54% of anti-vaxx ads on Facebook were funded by Stop Mandatory Vaccinations, and The World Mercury Project, which is spear-headed by Robert F Kennedy Jr.
There’s a reason Facebook doesn’t provide granular brand safety controls for news feed – it doesn’t think they’re necessary. “We don’t believe ad adjacency matters in certain environments … and we designed the platform with that in mind,” said Erik Geisler, Facebook’s director
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Have your Facebook ads stopped working? Wondering what needs to change? To explore a new approach to Facebook ads strategy, I interview Nicholas Kusmich on the Social Media Marketing Podcast. Nicholas is a Facebook ads strategist with H2H Media Group. He hosts the Accelerated Results podcast and is
A devious new scam is sweeping Facebook. Scammers find an interesting or popular product from crowdfunding sites such as Kickstarter or Indiegogo, rip the item’s details, photos, and videos, and push them via Facebook ads as their own products. Victims of the fraud are either never sent the
Earlier this year Facebook said it would crack down on ads from groups peddling misinformation about vaccines. The announcement was heralded by medical professionals and pundits as a capstone in their efforts to fight the pro-disease movement. However, in the time since the announcement,
Achieve your Facebook advertising goals by fine tuning four critical factors: audience, ad creative, budget allocation and measurement. The post How retailers can optimize Facebook ads for direct response vs. brand building appeared first on Marketing Land. Please visit Marketing Land for the